Newham
The London Borough of Newham, one of London’s administrative divisions, is home to 60% of the sporting events that will take place during the 2012 Olympic and Paralympic Games. It also has one of London’s youngest and most diverse populations
More than 40% of the people in Newham are under 25-years-old and over 100 languages are spoken locally, from Albanian to Zhuang.
It is an exciting area, rich in culture, flavour and atmosphere. Newham's ambition is to raise the aspirations of residents, increase the opportunities available to them and make Newham a place where people choose to live, work and invest.
Reasons for being an Expo sponsor
Nowhere else in the UK is undergoing transformation on the scale of Newham.
There is huge potential for investment, growth and greater prosperity with an abundance of land for development, excellent transport links and a young energetic and increasingly skilled workforce.
The Shanghai World Expo showcases the investment, development and cultural opportunities currently shaping Newham.
London is moving east and Newham is at the centre of that change. There has never been a better time to invest in the new heart of London.
Mayor of Newham, Sir Robin Wales:
The Shanghai World Expo is a chance for us to showcase Newham on an international stage. As the main host borough for the 2012 Games, the eyes of the world will be upon us. Thanks to the scale of the development taking place, I can say with confidence that the new centre of London starts right here in Newham. I invite you to come and see for yourself what we have to offer.